Troy Baker works with NFTs, but fans are unimpressed

Voice actor Troy Baker has announced he’s working with an NFT company, and his fans are less than impressed.

Baker, best known for his role as Joel on The Last of Us, announced on Twitter that he’s working with him Voiceverse, a company that helps create and promote AI-powered speech NFTs. These text-to-speech voices were designed with the intention of being used for creating audiobooks, podcasts, reading scripts, and other projects that require voiceovers without the need for an actual voice actor.

“I work with [VoiceverseNFT] Exploring ways that we could collectively provide new tools for new developers to create new things and give anyone the ability to own and invest in the IPs they create,” Baker said before signing off : “You can hate. Or you can create. What will it be?”

At the time of writing, the tweet has far more replies and quoted retweets than likes. I think it’s safe to say Baker was rationed.

The largely negative response to Baker’s announcement raises a variety of concerns, including how NFTs affect artists, actors and the creative industries at large.

The responses have attempted to alert Baker to how many artists have been victims of NFT scams and that the NFT movement as a whole has fundamental flaws in its use as a creative platform.

Others have drawn attention to the environmental impact of NFTs and their use in potential fraud and tax evasion.

Basically, the reaction can be summed up with this tweet:

The NFT debate looks set to become a big talking point in the gaming industry in 2022; The President of Square Enix noted he was examining them in a New Year’s letter, and this follows EA’s claims that NFTs are an important part of the future. Sega has also jumped on the NFT bandwagon but says it will drop plans if fans see it as “easy money-making.”

While the industry seems to be rushing into the field, it hasn’t stopped fans from fighting back. The developers of STALKER 2 canceled their own NFT plans in less than an hour after fan backlash.

Matt Purslow is IGN’s UK News and Entertainment Writer.

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