They share a reputation for being tough, fast, dynamic and agile.

BRACKNELL, UK. September 3, 2020 – International rugby legend Sam Warburton has become a Panasonic TOUGHBOOK ambassador. The Welsh rugby star, who won 74 caps for his country and led Wales and the British & Irish Lions, will represent the qualities of Panasonic’s market-leading rugged notebook, tablet and handheld devices for businesses.

“Sam is one of the great athletes of our generation and an ideal ambassador for Panasonic TOUGHBOOK,” said Daniel Creasey, UK Marketing Manager for Panasonic Mobile Solutions Business. “His leadership skills and his reputation for being tough, fast, dynamic and agile are attributes that we value in our products for industry.”

Sam and Panasonic are currently working on a series of leadership and marketing campaigns that will start in Fall 2020.

Press contact:
Kiri O’Leary
The amber group
+44 (0) 118 949 7737

About Panasonic
Panasonic Corporation is a global leader in the development of diverse electronics technologies and solutions for customers in the consumer electronics, residential construction, automotive and B2B sectors. The company, which celebrated its 100th anniversary in 2018, has expanded worldwide and now operates 582 subsidiaries and 87 affiliated companies worldwide with consolidated net sales of 62.5 billion divisions.The company uses its technologies to create a better life and a better world for to create its customers. To learn more about Panasonic:

Panasonic Mobile Solutions business
Panasonic Mobile Solutions Business is a division of Panasonic System Communications Company Europe (PSCEU). Mobile Solutions Business, headquartered in Wiesbaden (Germany), helps mobile employees to increase productivity with its range of robust Toughbook notebooks, business tablets and handhelds. As the European market leader, Panasonic had a 45% share of sales with robust and durable notebooks and tablets in 2019 (VDC Research, March 2020).

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