One in four Germans fear that their credit card details will be stolen when shopping online. However, this is not the only concern of the participants: 17% are afraid that the package will be lost, 23% are afraid of having to send the product back and 28% are afraid of receiving the product later. cheaper.
Despite the fears, the results clearly show that the majority prefer to buy online rather than offline (70%). 54% prefer Black Friday in particular I prefer to buy online because the selection is more plentiful. 15.5% make an online purchase if it’s from a trusted site they already know. Only 8% prefer to continue visiting a store to view products and 2% want to continue supporting local businesses.